Sunday, 10 August 2008

L'Or�al: We Didn't Lighten Beyonc�. Honest.

Looks canful be deceiving. Apparently.


Yesterday, a new print ad for L'Or�al Paris' Feria whisker color surfaced, featuring a seemingly paler than usual Beyonc� Knowles. Today, the French cosmetics giant is adamantly denying that it gave its longtime spokeswoman a vitrine of the Michael Jacksons.


"Beyonc� Knowles has been a spokesperson for the L'Or�al Paris steel since 2001," the company said in a assertion to E! News, after coming under withering on-line attacks suggesting the ad (on right, above) lightened more than just the hair colouration of the brand's illustrious face.


"We highly value our relationship with Ms. Knowles. It is categorically out of true that L'Or�al Paris altered Ms. Knowles' features or skin-tone in the run for Feria's hair color."


A rep for the 27-year-old Knowles declined to comment beyond the L'Or�al statement.


The ad is appearing in this month's Elle, Allure and Essence. So far the magazines have not said anything about possible Pantone issues.


In any case, color us embarrassed.










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